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More than a brokerage. A place to grow, belong, and thrive.

Join Pillar Real Estate — where mentorship meets modern marketing, and agents are more than just a number.

A Place to Grow. Not Just Sell.

Watch this short message from Amber on what makes Pillar different.

Welcome to Pillar Real Estate.
We’re not your typical brokerage — and we don’t want to be.
Based in San Luis Obispo County, Pillar Real Estate is a boutique brokerage powered by Side and built on a simple belief:

Agents deserve more.
More support. More strategy. More freedom.
If you’re ready for a fresh chapter — one that aligns with your goals, values, and future — we’d love to talk.

Palm-lined street with pastel-colored houses and lush greenery evokes a tropical paradise

What You’ll Get at Pillar

A modern real estate platform, without the burnout.

💠Personalized coaching & mentorship
💠Side-by-side training with top agents
💠24/7 team support & strategy sessions
💠Design & marketing done-for-you
💠Automated systems & client follow-up
💠Tech built for agents, not admins
💠A collaborative, no-ego culture
💠Revenue share opportunity
💠Custom branding that sets you apart

Tools You’ll Use

Tools You’ll Use

Technology & Automation

💠SIDE App (Transaction Management)
💠Follow Up Boss CRM
💠Okta Mobile App
💠ActivePipe Email Platform
💠Docusign (real-time document execution)
💠Reporting dashboard

Modern living room with sliding glass doors leading to a backyard with a pool and lush greenery.

Marketing & Branding

💠Marketing Studio
💠Digital Campaign Builder
💠Luxury Presence Websites
💠Custom social templates
💠Video scripting & coaching
💠System support via Continu

Training & Coaching

Training & Coaching

💠Coaching with the founder
💠Weekly business planning calls
💠Live masterminds
💠On-demand training library
💠Social media support
💠Open house & prospecting playbook

If that sounds like you, let's talk.

Is Pillar Right For You?

We’re a small but mighty team — and that’s by design. We work closely with agents who are:

💠Committed to their growth

💠Client First in their approach

💠Looking for real partnership - not just a better split

💠Ready to become the go-to agent in their community

💠Tired of doing it all alone

If that sounds like you, let's talk.

Frequently Asked Questions

Absolutely. We offer mentorship, business planning, and hands-on support to help you succeed faster — without guessing what to do next.

We handle design, templates, email campaigns, and even help with video and social strategy — so you look professional and consistent with minimal effort.

We’re a great fit for agents who are motivated, coachable, community-minded, and ready to take ownership of their growth. Whether you're looking to level up your business or seeking a more meaningful, collaborative environment — you’ll thrive here if you value excellence, integrity, and service.

You’ll never feel like a number here. From one-on-one mentorship and marketing assistance to transaction support and business strategy — we’re in your corner every step of the way. Plus, our boutique structure means direct access to leadership, not layers of corporate red tape.

Not at all. We care more about your mindset than your current production. If you’re committed to growth, eager to serve your clients well, and aligned with our values — you’ll be supported and challenged to become the best version of your professional self.

If you’re looking for a real estate home where you feel seen, supported, and set up to win — we’d love to talk.

Amber Johnson

Amber Johnson

Get to Know Me

 

Amber Johnson is a proud Central Coast native, with deep roots in the community. A graduate of Paso Robles High School and holder of a bachelor's degree in kinesiology from Cal Poly San Luis Obispo, Amber’s lifelong connection to San Luis Obispo County gives her unparalleled insight into the region's vibrant communities and breathtaking landscapes. Since 2013, she has been passionate about helping others embrace the Central Coast lifestyle through homeownership, making her an invaluable resource for anyone looking to buy or sell in the area.

As an accomplished real estate professional, Amber brings both expertise and heart to every client interaction. Her personalized approach is a lifelong commitment to her clients, and she ensures that her clients fully feel supported from the first conversation.

As a highly skilled listing agent, Amber leverages her digital marketing expertise to showcase her listings to a vast audience. Through targeted social media campaigns and other forms of online marketing, she ensures maximum exposure for every property she represents. Amber’s strong network of relationships with agents, investors, and industry professionals across San Luis Obispo County, the state of California, and beyond allows her to connect with the right buyers. She uses a combination of cutting-edge marketing strategies and deep local expertise to secure top dollar for her clients, providing a seamless and successful selling experience.

One of Amber’s greatest passions is her work with the Homes for Heroes® program, where she helps everyday heroes—teachers, firefighters, military personnel, law enforcement, and healthcare workers— save money when they find their ideal home or sell their current one. She understands the significance of homeownership as a foundation for a better life, and she takes immense pride in guiding her clients through this life-changing process.

When Amber isn’t working with her clients, she is most likely spending time outdoors somewhere in the county with her family, taking a hot Pilates class at a local studio, or checking out a new winery or restaurant.

Harris Goodwin
Melinda Goodwin
Rhonda Falcone
Kelly M.
Tim B.
Lauryn F.
WHAT OUR CLIENTS SAY

This was a second home purchase that Amber assisted us with and just like the first it was easy as could be. She put in the work with open houses and getting the word spread and got us into contract fast with the sale of our home and was very patient with us on the MANY houses we requested to view until we found our favorite home to replace it with.

— Harris Goodwin

WHAT OUR CLIENTS SAY

We had a great experience both times we have used Amber. She helped us buy and sell at the same time and made the process as least stressful as possible. I Highly recommend her to anyone in need of selling or buying.

— Melinda Goodwin

WHAT OUR CLIENTS SAY

When we decided to sell our house in Paso Robles, we started researching realtors and came across Pillar Real Estate. Amber Johnson is a first class Broker/Realtor. We knew instantly that she was the right fit for us. From the very beginning Amber jumped in and helped us when we were having problems loading our POD. I have never seen a realtor pitch-in the way Amber did. I cannot say enough good things a...

— Rhonda Falcone

WHAT OUR CLIENTS SAY

I’m so glad I chose Amber Johnson for my real estate process needs. Her knowledge and experience, combined with her patient approach, made this otherwise stressful undertaking so much easier. I highly recommend her to anyone looking for top-notch real estate services!

— Kelly M.

WHAT OUR CLIENTS SAY

We had the pleasure of working with Amber as our agent on multiple home buying and selling experiences, and we can’t say enough positive things about her professionalism, expertise, and dedication. From the moment we contacted Amber, she demonstrated a deep understanding of the local real estate market. She took the time to listen to our preferences and needs, and her knowledge helped us find our latest ...

— Tim B.

WHAT OUR CLIENTS SAY

I’ve worked with Amber several times. She’s professional, courteous and goes the extra mile for her clients. She loves what she does and it shows! I’d recommend her as a buyer’s or listing agent!

— Lauryn F.

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